Lead Generation & Meta Ads Management for Service‑Based Businesses

Get a Steady Stream of Qualified Leads

As a service‑based business, your success depends on a consistent flow of new enquiries. Growthrex’s lead‑generation engine is engineered around your business goals. We design, launch and optimise Meta (Facebook, Instagram and Messenger) campaigns to fill your calendar without you having to learn ads, funnels or tech.

Why Meta Ads?

  • Mobile‑first and frictionless – Meta’s lead ads keep users inside Facebook or Instagram, so forms load instantly and are often pre‑filled with their contact information. This reduces drop‑off and boosts completion rates.

  • Cost‑effective leads – Compared to standard traffic campaigns, Meta lead ads consistently deliver lower cost‑per‑lead and healthy click‑through rates. This means more qualified leads for less budget.

  • Powerful targeting – Meta’s advertising tools let us pinpoint your ideal customers based on location, demographics, interests and behaviours. We can also build lookalike audiences from your existing customers to find more people like them.

Our Approach

1. Market research & creative strategy

We start by understanding your business, offer and ideal client. Using insights from existing campaigns and competitor research, we craft scroll‑stopping ad creatives and persuasive copy that speak directly to your prospects.

2. Campaign setup & testing

We build multiple ad sets to test different headlines, images and audience segments. To maximise conversions, we send users to the destination that matches their intent – whether it’s an instant form, a call button, Messenger chat or a high‑converting landing page. Testing multiple conversion paths lets Meta’s algorithm pair each user with the best way to engage.

3. Qualifying & nurturing leads

Low‑quality leads waste time. We add qualifying questions to forms and configure Meta’s pixel to optimise for leads that meet your criteria. Once a lead is captured, our integrated CRM and automated follow‑up system nurture them via email, SMS and phone, ensuring no opportunity slips through the cracks. Research shows that most sales require multiple follow‑ups, yet many businesses stop after the first attempt—our automation solves this problem.

4. Continuous optimisation

Campaigns are monitored daily. We adjust targeting, budgets and creative based on performance data. Regular A/B tests and conversion tracking ensure your ads keep producing leads at the lowest possible cost.

Beyond Ads: High‑Converting Landing Pages & AI Receptionist

If your service requires more information than a simple form, we direct traffic to custom landing pages designed to convert. Landing pages are essential for directing targeted traffic and turning visitors into leads. They load fast, align with ad copy and include a clear call‑to‑action.

We also integrate with our AI receptionist/voice agent. It answers calls 24/7, qualifies leads, schedules appointments and integrates with your CRM. Voice AI receptionists help your business capture leads at any hour and enhance customer experience.

Results You Can Expect

  • A calendar filled with high‑intent enquiries and booked calls

  • Lower cost‑per‑lead and higher conversion rates

  • Time freed up to focus on delivering your service while we handle the marketing engine

  • Actionable reporting and insights you can understand

Ready to Grow?

Take the first step toward predictable growth. Book your Free Growth Plan Call and let us design a lead‑generation engine tailored to your service‑based business.

Stop Guessing About Marketing And Start Growing On Purpose

You did not start your business to learn ads, funnels and CRMs. You started it to serve clients, build a reputation and create freedom.

Let Growthrex Agency build and run the lead generation system that supports that vision. More of the right leads, more booked work, more time doing what you are great at.

No pressure, no hype. We will map out a simple plan for your business and you can decide if you want our help to implement it.

Growthrex builds the lead systems that keep service businesses in front. If you are serious about more clients, tighter follow up and stronger growth, connect with us and take control of your market.

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